Go Hotels Davao targets MICE market

Subscribe Now September 19, 2016 at 01:43pm

Robinsons Land Corp. (RLC) is positioning its newly opened Go Hotels branch in Davao City as a major player for meetings, incentives, conferences, events (MICE) and as a preferred destination of free independent travelers (FIT).

The company hopes to hitch a ride in the growth of Davao as a prime destination for MICE.

Robinsons Hotels and Resorts general manager Elizabeth Gregorio said the opening of the latest Go Hotels in Davao City is timely given the city’s growing prominence for MICE.

Go Hotels Davao has 183 rooms, the biggest provincial branch of the hotel chain to date. It also features a conference room with a seating capacity of 200 people.

Gregorio said such features are seen to appeal to the FIT market, which is tech-savvy and always on the lookout for the best deals when booking online.

Room rates range from a low P388 to P2,388 plus VAT per room night. As an added feature, Go Hotels also gives guests the opportunity to enjoy the same room at the lowest possible price if booked early.
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Go Hotels Lanang-Davao, located along J.P. Laurel Avenue, is in close proximity to major malls such as SM Lanang and Robinsons Cybergate Davao while the airport is just twenty minutes away. It is also 20 to 30 minutes away from Samal Island.

Go Hotels Lanang-Davao is a joint venture between RLC’s Go Hotels and Udenna Development Corp., the real estate arm of Udenna Corp., the holding company owned by the Uy family, behind Phoenix Petroleum Philippines Inc.

Source: philstar.com

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